Posts tagged branding
How To Uncover Your Brand Personality?

Nothing in my marketing world ever starts without clarity.  In order to successfully create a great marketing strategy, you need to be clear on your brand's personality and keep that personality consistent throughout your entire marketing campaign.  From your website, to your social media channels, to your elevator pitch to your store front if you have one, every touch point must have a clear communication of your brand's personality.

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I'm Not A Perfect Mom....I Just Play One On Social Media

Hands up if you're a social media junky?  My hand is up, straight up and waving.  I freaking love social media and all it can do for me both personally and professionally.  I manage my personal page and four business pages.  I use Facebook, Instagram, Snapchat, Twitter, Youtube, Reddit, TripAdvisor and GooglePlus.  So, yup, I totally have a problem, but that's an entirely other post.

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